Harnessing The Power of Social Media in a Resort Mountain Town
Walk out to any busy, people-filled, area and look at what our visitors are doing. Half, if not more will be on their phones, searching for directions, connecting with a fellow traveler, booking a table, or taking a photo to celebrate their current adventure. Mobile search, documentation, and social media have become a driving force in the tourism industry. Resort towns, with their picturesque landscapes and unique offerings, can significantly benefit from leveraging social media platforms to reach and engage with their traveling audience. People want to disconnect from their daily home lives when traveling but know that the best way to navigate their own vacation is online. Trina Gold with 20+ years of experience in online marketing will dive into the best practices, platforms, and strategies of Social Media Marketing in our mountain town.
